Longines Is Devoted To Equestrian Sports Promotion Activities

Longines is devoted to the equestrian sport and always pays close attention to international equestrian events. For more than 80 years, the brand has dedicated itself to this, and has now become an important player active on international racecourses. The timer with the double-winged hourglass logo on the dial has become one of the indispensable equipment for equestrians.

浪 In 1878, Longines began to enter the field of sports chronographs, engraved on its first sports chronograph pocket watch to make the rider hold the reins to train the horse
In 1821, the watchmaker Nicolas-Mathieu Rieussec officially displayed the first mechanical timepiece at the Champ de Mars racecourse. It is said that the oldest racecourse is competing with other racecourses for a great opportunity concerning development prospects due to the enactment of related empires. The inventor of the ‘horse racing timer’ undoubtedly created a long-established close connection between the art of watchmaking and the sport of horse racing. Ten years later, in 1832, in the Vallée du Jura, Switzerland, Longines witnessed this day. Longines, who is passionate about horse racing, has developed precise chronographs. The chronograph with a double-wing hourglass logo on the dial has since become an indispensable item for equestrians. For more than a century, Longines timing systems have been used in many international events.

Longines names first Diana Grand Prix at Longines Cup
Miss Diana at Longines
Longines is devoted to equestrian sports and always pays attention to international equestrian events. In 2011, Longines was recognized by the French equestrian authority and was allowed to participate in two of the most prestigious equestrian events held at the Chantilly Racecourse. One of them was the Longines Cup Diana Grand Prix ( prix de Diane Longines). Longines, the first competition sponsored by this watch factory in Helvet, Switzerland, was successfully held on June 12, the same year. According to the equestrian tradition, riders and mounts need to work together to complete a long distance race of 2100 meters. The assistants also looked forward to the award ceremony of the Longines Cup Diana Grand Prix, and couldn’t wait to see the most elegant guest ever presented. After the race, Longines and its elegant ambassador Aishwarya Rai and the winning rider attended a grand dinner, which was held in the elegant ballroom of the Chantilly Castle.

Ladies Diamond Conquest women’s diamond watch collection brings a touch of elegance to Longines’ sporty beauty
Longines race year
Equipped with the sports timing equipment provided by Longines, the equestrian events held at the Chantilly Racecourse, Deauville Racecourse and Longchamp Racecourse are also extremely exciting. In fact, Longines has a footprint in many countries and regions around the world and participates in equestrian events all year round. From the Dubai World Cup in March to the derby du Kentucky festival in the US spring in May, Longines crosses the Atlantic Ocean to the Diana Grand Prix and crosses the English Straits participated in the Royal Ascot, and in September they rushed to Germany to participate in the Longines Grosser Preis von Baden. In October, Longines appeared at the Longchamp racecourse to time the Qatar Prix de l’Arc de Triomphe; then came to Rome, the eternal city, to participate in the Longines Lydia Tesio Grand Prix in Capannelle . Finally, the Longines Cup Mackinnon Stakes in Melbourne, Australia, and the Longines Cup Singapore Gold Cup in November are the finale of the year. For more than 80 years, Longines has dedicated itself to equestrian events, and has now become an important player in international racecourses.