Unlimited Possibilities Of Interpreting The World Of Jaeger-lecoultre Between Square Inches

Inspired by sports, the Reverso watch has a variety of styles, inclusiveness and distinctive personality. It comes from genius ideas, loyal to pure art, and has evolved thousands of times, presenting a series of outstanding timepiece creations. The wonderful legend of the flip watch is far beyond the imagination of the inventor 85 years ago.
   Seeing the various styles of today’s flip watches, it is difficult to imagine that the advent of this series stems from the request of British officers to the wealthy Swiss merchants. When playing polo, the mirror of the British officer in India was severely damaged. He hoped that César de Trey, who was selling high-end watches, conceived a design that could resist vibration and Hit. The mission was entrusted to Alfred Chauvot. In 1931, the French engineer submitted a design patent for a ‘sliding base can be turned over’, and the flip watch was born. The original flip watch is equipped with LeCoultre’s special rectangular movement, which is marketed by the distributors of Jaeger and LeCoultre (combined in 1937).

Original flip watch (1931)
Destined Case

   From a structural point of view, the original case was only improved in the 1980s-the large size became popular-the number of parts rose from less than 30 to more than 50. To this day, it is still one of the most complicated case structures in the industry. In terms of design, the flip watch retains a pure Art Deco style. Franco Cologni described in his book ‘The Story of Jaeger-LeCoultre’ (published in 2006), ‘Flip watch was originally designed for athletes, but it quickly won a wide range of international customers and appeared in opinions Leaders, celebrities and trendy people. ”Athletes in the world are also elegant gentlemen, who can dress decently and smartly on any occasion. The rectangular case, seamless integration, and elliptical pattern surround the dial. These features were one of the most modern designs of the 1930s and have become a true classic today.

Jaeger-LeCoultre ‘Indian Beauty’ Enamel Painted Flip Watch (1936)
   It is foreseeable that the flip watch won many fans, and the unique design is especially important. The case is flipped over, and all the personalized presentation methods come one after another: first it is carved and then painted with miniature enamel. The earliest recorded miniature enamel painted model dates back to 1936. The dial is an unknown Portrait of Indian beauty. Since 1996, Jaeger-LeCoultre has started to produce such watches on its own. Thanks to the watchmaker who voluntarily studied this art, he has come forward after meeting the independent production quality standards. The flip diamond watch came out in the 1970s and is now under the responsibility of the workshop’s gem-setter, who uses both traditional techniques and innovative technologies developed in the early 2000s.

Jaeger-LeCoultre Dual Time Zone Flip Watch (2006)

Evolving and developing
   In 1991, on the 60th anniversary of the series, the flip watch was the first to use the 824 complex function movement with power reserve. The tourbillon flip watch in 1993, the minute repeat watch in 1994, the retrograde chronograph watch in 1996, the dual time zone flip watch in 1998, and the perpetual calendar flip watch in 2000, evolved and developed from Unstopped, they paved the way for stunning innovations of the 21st century, which gave us the Grande Complication à Tryptique, a large super-complex three-sided flip watch (2006), the Gyrotourbillon 2 double-sided ball tourbillon flip wrist Watch (2008), Répétition Minutes à Rideau snowflake inlay repeater watch (2012) and Tribute Gyrotourbillon ball tourbillon watch (2016).

Jaeger-LeCoultre Large Slim Flip Watch (2011)
   In 1994, the flip series introduced the double-sided design concept, with two dials back to back, and the innovation revolution extended to ordinary styles. The expression of this innovative design looks vivid, but implicit, because it is equipped with an original dedicated movement. The double-sided flip watch gives a new interpretation of the second time zone display function. The dial on one side displays the home time and the local time on the other. It is very practical. Three years later, the double-sided design began to be applied to women’s watches, and Reverso Duetto came into being. One dial shows day and one dial shows night. Then, Duetto Duo joined the flip series, a typical women’s watch with a second time zone display.

Jaeger-LeCoultre large ultra-thin double-sided flip watch (2013), combining ultra-thin case (2011) and double-sided concept (1994)
   From the 2000s to the 2010s, flip watches explored new areas. At the 70th anniversary, Jaeger-LeCoultre “looks at the big picture” and launches the new Grande Reverso large flip watch (not to be confused with the enlarged Grande Taille flip watch), which is unique in that it can provide up to Eight-day power reserve powered by dual barrels.

Jaeger-LeCoultre Tourbillon (2016)
   Classic to the 75th anniversary, the flip watch appears in a square. In fact, as early as the moment of choice, designers hesitated between rectangles and squares. To the 80th anniversary, flip watches follow the trend of slimness. The Grande Reverso Ultra Thin has become a true example of superb elegance. Finally, at the 85th anniversary, Jaeger-LeCoultre set up the Atelier Reverso workshop. The focus is no longer limited to the bottom of the physical watch, but also extends to the second dial of Duoface and Duetto.

   In the 1800s, Jaeger-LeCoultre was titled the ‘Great Workshop’. As part of the big workshop, the classic design, a wide variety of styles, and various styles of flip watches embrace contemporary watchmaking, interpreting the thousands of worlds between square inches, showing a unique style.